5K Dance Party Presented By Corolla


← Previous
Camry Interactive Rich Media Experience

5K Dance Party Presented By Corolla

An integration of the 2014 Corolla into LivingSocial’s own 5K Dance Party - a glow-in-the-dark fun run that culminated in an epic dance party.

The promotion included:

  • Digital media promotion
  • On-site vehicles decked out in “glow gear”
  • Branded glow bracelets, beach balls, and stunner shades
  • Animated .gif photo booth opportunities
  • Integration of the Shy Kidx - the DJ from their commercials - into the dance party

Next →
Zappos Glow in the Dark Yoga Experience